I drew inspiration from Urban Outfitters' current Home Décor rugs and bedding offerings to create a set of posters. I then came up with phrases based on close-ups of the website photographs that invite you to feel the textures and the feelings evoked by these objects.
The phrases are meant to be both playful and descriptive of the decor object shown. These posters could function either as in-store advertisements in the Home Décor section or on the UO website as an incentive to click and browse through rugs or bedding, depending on the design/vibe the customer is imagining for their space.